Privacy Policy & Terms of Service

Your privacy matters. This Privacy Policy explains how information is collected, used, and protected when you visit the On Becoming website or reach out for services. The goal is to be transparent while keeping this information clear, accessible, and easy to understand.

Information We Collect

When you visit this website, you may choose to share personal information by completing a contact or inquiry form. This may include your name, email address, phone number, and general information about what you are seeking support with. You are never required to share personal medical, mental health, or detailed clinical information through this website.

Like most websites, basic technical information may also be collected automatically, such as browser type, device information, or pages visited. This information helps ensure the website functions properly and is not used to identify you personally.

How Your Information Is Used

Information shared through this website is used only to respond to your inquiry, schedule a consultation, or communicate with you about services. Emily reviews all inquiries personally and uses this information solely for professional communication and care coordination.

Your information is never sold, rented, or shared for marketing purposes.

Therapy and Confidentiality

Therapy services provided by Emily Rotert, MS, LPC are confidential and governed by professional ethics and applicable state and federal laws. Any information shared within therapy is protected and handled with care, in accordance with Colorado law and professional standards.

This website is not a secure platform for sharing sensitive clinical or medical information. Please keep initial messages general. More detailed information can be shared once therapy begins, using appropriate and secure methods.

Good Faith Estimate

Under the No Surprises Act, if you are uninsured or not using insurance, you have the right to receive a Good Faith Estimate explaining the expected cost of any non-emergency services. This estimate is available at least 1 business day before services begin and upon request. 

If you receive a bill that is at least $400 more than your Good Faith Estimate, you may dispute the bill. You can learn more about your rights under the No Surprises Act by visiting www.cms.gov/nosurprises or call 1-800-985-3059.

To request a Good Faith Estimate, please reach out using the contact information on this website.

Payment, Insurance, and Superbills

On Becoming is a private-pay practice and does not accept insurance. Clients are responsible for the full session fee at the time of service.

If requested, a superbill may be provided for clients who wish to seek out-of-network reimbursement from their insurance provider. Submission of this information to insurance is entirely your choice, and On Becoming is not responsible for insurance coverage decisions.

Email and Communication

If you choose to join the On Becoming mailing list or receive emails from the practice, your contact information will be used only to share reflections, resources, or updates related to the work. You may unsubscribe at any time using the link provided in those emails.

Cookies and Analytics

This website may use cookies or basic analytics tools to understand how visitors use the site. These tools collect anonymous information and do not identify you personally. You may adjust your browser settings to limit or disable cookies if you prefer.

External Links

This website may include links to external resources or recommended readings or support. On Becoming is not responsible for the privacy practices of other websites and encourages you to review their privacy policies separately.

Updates to This Policy

This Privacy Policy may be updated from time to time to reflect changes in services or legal requirements. Any updates will be posted on this page.

Contact

If you have questions about this Privacy Policy or how your information is handled, you may reach out through the contact information provided on this website.